Privacy Policy

1. Who We Are

Medhini Boutique is a Kerala ethnic wear and bridal boutique. We are the data controller responsible for the personal information you provide to us through our website (medhini.maattam.co.in) or via our WhatsApp, phone, or in-person interactions.

2. Information We Collect

We may collect the following types of information:

• Personal Information: Your name, phone number, email address, and location when you fill out our appointment form, contact us via WhatsApp, or place an order.
• Order Information: Details related to your custom order, including measurements, fabric preferences, design references, and delivery requirements.
• Device & Usage Information: When you visit our website, we may automatically collect information such as your browser type, IP address, pages visited, and time spent on our site.
• Communication Records: Messages sent via WhatsApp, email, or our website contact form.

3. How We Use Your Information

We use the information we collect to:

• Process and manage your orders, appointments, and consultations.
• Communicate with you regarding your order status, delivery timelines, and fitting appointments.
• Send you information about new collections, offers, or events — only where you have expressed interest or given consent.
• Improve our website and services based on how visitors interact with our content.
• Comply with applicable legal and regulatory requirements.

We do not sell, rent, or share your personal information with third parties for their marketing purposes.

4. WhatsApp & Communication Platforms

We use WhatsApp as our primary mode of customer communication. When you message us on WhatsApp, your number and conversation are subject to WhatsApp's own privacy policy in addition to ours. We use this channel solely to assist with your orders, appointments, and enquiries.

We may occasionally send you updates regarding your order or new collections via WhatsApp. You may opt out of promotional messages at any time by informing us.

5. Cookies & Website Tracking

Our website may use cookies and similar tracking technologies to enhance your browsing experience and understand how visitors use our site. Cookies are small data files placed on your device.

• Essential Cookies: Required for basic website functionality.
• Analytics Cookies: Help us understand visitor behaviour so we can improve our website (e.g., Google Analytics).

You can control cookie settings through your browser preferences. Disabling cookies may affect the functionality of certain parts of our website.

6. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this Privacy Policy, including to complete your order, maintain our records, and comply with legal obligations. Order and communication records are typically retained for a period of three years after your last interaction with us.

7. Data Security

We take the security of your personal data seriously and implement reasonable measures to protect it against unauthorised access, alteration, disclosure, or destruction. However, no method of electronic transmission or storage is 100% secure, and we cannot guarantee absolute security.

We recommend that you do not share sensitive financial information (such as card numbers) via WhatsApp or email. Payments should be made through the secure channels we recommend.

8. Sharing of Information

We do not sell or share your personal information with third parties, except in the following limited circumstances:

• Service Providers: We may share information with trusted vendors or partners (e.g., delivery services, fabric suppliers) strictly to fulfil your order.
• Legal Compliance: We may disclose your information if required to do so by law or in response to valid legal requests from authorities.

9. Your Rights

You have the right to:

• Access the personal information we hold about you.
• Request correction of any inaccurate or incomplete information.
• Request deletion of your personal data, subject to our legal retention obligations.
• Withdraw consent for promotional communications at any time.

To exercise any of these rights, please contact us via WhatsApp at +91 73062 44564 or through our website.

10. Children's Privacy

Our website and services are not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us and we will promptly delete it.

11. Third-Party Links

Our website may contain links to third-party websites (such as social media platforms). We are not responsible for the privacy practices of those websites and encourage you to review their respective privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised date. We encourage you to review this policy periodically.